Thoughtful SEO Services
for Small Businesses & Brands Making a Difference
Transform your hard work into more visibility, better traffic, and real results—without losing what makes you unique.
You’ve hit a wall trying to get your content and website to drive the results you know are possible.
The endless DIY tips, generic SEO advice, or past experiences with SEO freelancers haven’t worked.
You want to build visibility, attract the right people, and see the traffic and conversions to match your effort— but you’re not sure how to make it happen.
Stop relying on one-size-fits-all solutions or outdated SEO tactics to achieve meaningful growth.
Instead, it’s time for a personalized, data-backed, and human-centered approach.
If you’re ready to finally make your hard work pay off without losing what makes your business special, you’re in the right place.
How We Can Help
Insights Report
For business owners and teams ready to uncover new opportunities for growth.
This one-time SEO audit and strategy session helps you understand where you’re starting, what’s working, and what’s holding you back. With an Insights Report, you’ll get:
A detailed website review highlighting strengths, weaknesses, and growth opportunities.
Competitor research to show how you stack up in your industry.
Custom benchmarks and prioritized action steps to focus your marketing efforts.
Perfect for: Service providers and small businesses who want clarity and direction for improving their online presence without wasting time on guesswork.
Timeline: Typically delivered within 2-3 weeks.
Investment: Starting at [$X].
Ready to gain clarity on your next steps?
Jump Start SEO
For brands ready to implement intentional, project-based SEO strategies that deliver results.
This short-term project focuses on laying a solid foundation, optimizing key pages, and setting you up for ongoing success. Depending on your needs, Jump Start SEO may include:
Keyword research and content recommendations tailored to your goals.
Optimization of up to [X] priority pages for improved rankings and visibility.
Technical SEO direction to make sure your site is in great shape for search engines.
Perfect for: Service providers and marketing teams with existing content who want to get traction fast.
Timeline: Typically completed in 4-6 weeks.
Investment: Starting at [$X].
Want to kickstart your SEO?
Ongoing SEO Partnership
For businesses that want to see consistent growth and results without the overwhelm.
This retainer-based service provides you with long-term support tailored to your unique needs and goals. With an Ongoing SEO Partnership, you’ll get:
A custom strategy that evolves as your business grows.
Monthly updates and optimizations based on analytics and performance data.
Ongoing keyword research, content planning, and technical improvements.
Perfect for: Service providers, agencies, or marketing directors who need reliable, expert support every month.
Timeline: Retainer-based service with 6- or 12-month commitments.
Investment: Starting at [$X/month].
Looking for a partner to help you grow?
How It Works:
From Overwhelmed to Optimized
Step One: Discovery Call
It all starts with a conversation. During your free consultation, we’ll talk about your current challenges, goals, and where you’re hoping to grow. This is our chance to make sure we’re a good fit and identify how we can best support you.
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Step Two: Insights & Strategy
Once we’ve agreed to move forward, we’ll dive into an in-depth audit of your website and SEO performance (the Insights Report). We’ll uncover what’s working, what’s not, and where the biggest opportunities lie. You’ll walk away with clear, actionable steps to move the needle on your visibility.
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Step Three: Implementation or Ongoing Support
After the strategy is in place, you can choose to work with us through a Jump Start project for foundational implementation or an Ongoing SEO Partnership for consistent, long-term growth. We’ll collaborate to make sure your strategy is always aligned with your goals and evolving needs.
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Why This Process Works
This three-step approach keeps things clear, intentional, and flexible—giving you the expertise and support you need without adding to your workload.
How to Know If Zeigler & Co. Is Right for You
We’re the perfect partner for service providers, small teams, and purpose-driven businesses who:
✔ Have a growing library of content or are actively creating content but aren’t sure how to make the most of it.
✔ Want to explore new opportunities, improve their website performance, and convert more of the right people.
✔ Have the bandwidth or resources (team, budget, or time) to collaborate on implementing recommendations, especially for content creation.
✔ Value authenticity, community over competition, and long-term, sustainable growth strategies.
Our services may not be the best fit if you:
✗ Don’t have resources to create content or hire someone to do it.
✗ Need immediate results or are in a last-ditch effort to save your business.
✗ Run a high-turnover eCommerce business with frequently changing low-ticket items.
✗ Prefer micromanaging every detail or are looking for a purely transactional service.
✗ Don’t have a website or plan to invest in long-term organic growth strategies.
Frequently Asked Questions
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SEO is a long-term strategy, and the timeline for results can vary depending on factors like your starting point, industry, and competition. While some clients see improvements in as little as a few months, sustainable growth often takes six months to a year. We focus on building a strong foundation for long-term success.
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Yes, having content is essential for effective SEO. If you don’t have the time or capacity to create it, we recommend hiring a copywriter or content creator to support your efforts. We’re happy to provide guidance on content strategy and help outline SEO-friendly topics that align with your goals.
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Absolutely! We take a collaborative, client-first approach to ensure our strategies remain aligned with your evolving needs. Whether it’s shifting focus to a new project or refining an existing strategy, we’re here to adapt as your business grows.
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Our services are best for service providers, small teams, and purpose-driven businesses that are actively creating content or have a content backlog they want to optimize. You should have the bandwidth or resources to collaborate on implementation and be open to new ideas and strategies.
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Yes! While SEO is our specialty, we take a holistic approach to marketing and are always looking for ways to improve your overall digital strategy. We can also pull in trusted service providers to support complementary areas like PPC management, design, or other specialized needs. This allows us to create a seamless, results-driven strategy for your business.
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We prioritize sustainable, human-centered growth over quick fixes. Our process is collaborative, transparent, and tailored to your unique business, ensuring that every strategy aligns with your brand’s values and long-term goals.
Unlike typical agencies or inexperienced SEO professionals who often focus on vanity metrics and fast but short-lived results, we emphasize strategies that consider intent, context, and meaningful outcomes. While many rely heavily on backlinks and generic keyword targeting, we take a holistic approach to ensure your SEO efforts genuinely resonate with your audience and drive lasting impact.
Step into the visibility and growth your business deserves.
You’ve worked hard to build your brand, and now it’s time to let it shine. Let’s collaborate to create a sustainable, impactful strategy that drives real results.
